Stacey Sefah, the owner of STAAY is a Ghanian lawyer and a fashion designer. From a young age, fashion has been more than just a passion for Stacey; it has been a journey of self-expression and overcoming insecurities. Growing up as the larger friend in her circle, she struggled with self-doubt and sought solace in over-dressing to stand out and feel better about herself. Despite her mother’s affirmations that she was beautiful, Stacey often found it hard to believe.

Her insecurities led her to rely heavily on black clothing, believing it to be slimming. As a law student, the black-and-white dress code seemed to align perfectly with her preference for black, reinforcing her choice. However, one day, Stacey decided to break free from these constraints and embrace vibrant colors with confidence.

Inspired by her personal transformation and her time spent curating her style, Stacey noticed people frequently asking where she got her outfits. Proudly, she shared that she designed them herself. This feedback sparked the idea to turn her passion into a business. What started as a side gig while finishing law school gradually evolved into a full-fledged brand.

Today, STAAY stands as a testament to Stacey’s journey from insecurity to empowerment. The brand embraces vibrant colors and hues, celebrating every woman’s unique size and form. STAAY is grateful for its steady growth and the opportunity to share these designs with the world, celebrating every step forward and looking forward to continuing to inspire others through fashion.